In an industry where women and particularly Latin women are judged against each other and unfairly compared, this pledge to solidarity and sisterhood is creating a new and powerful movement coming out of the UK underground.

Chonga mother and Camden native Desta French personifies a new era of Latinx creatives in the city, a generation nurtured on the language and music of their parents, but raised with the lingua franca of their hometown. She draws from an extensive range of genres including jazz, hip hop, cumbia and was the first UK Latin Artist to be supported on BBC Radio with an all-Spanish language song in 2020.

Having reached viral success on TikTok with her indie bachata song Call me by your name, indie Latin artist Sophie Castillo creates a fusion of Latin, indie and pop music. Generating millions of views organically across platforms, she pairs flowing vocals with catchy melodies that echo the romance of the Latin music she grew up listening to, creating a dreamy and glamorous sound.

Jsca blends the magic of Latin folklore with a unique twist. She has released her second EP Telenovela along with impressive visuals to accompany all five tracks. She is a currently underrated voice of the Latinx diaspora in London, but due great things ahead.

British Colombian singer/songwriter from London Milena Sanchez – best known as being a third of award winning podcast The Receipts – has now embarked on her solo career fusing a mix of house/R&B and Latin pop with her undeniable vocal range. This will be her first live performance since the release of two singles last year, Waters and Daddy Issues.